MACGIRL REDESIGN PROPOSAL FOR HAYMAN JEWELRY OF TAMPA

Your web site uses WordPress, a platform which depends on ‘themes’ to lay out, style, organize and arrange information and images on your web page.

A different theme can change the look of your web site, making it more user-friendly, easier to navigate and look through, easier to share by email and social media.

The plan is to change the theme. The theme’s job is to ‘brand’ your business and to make that ‘brand’ recognizable on a screen put together with images and words.

The black and white – or sepia – photos are elements of the brand that could be used more systematically to re-articulate your brand ‘identity’.

I have chosen several themes that illustrate how images can be used to make your brand dramatic, meaningful, and compelling to Tampa visitors.

WordPress based websites produce news:   any ‘new product’, any new event: a new kind of watch, a new color or cut of diamond, a new style of engagement ring, any event or trend or fashion that draws attention because it is new can draw traffic and can be written about, photographed, posted on a WordPress blog and then ‘automatically’ published to a Facebook account, tweeted to a Twitter account or pinned to a Pinterest account.

WordPress makes this writing and messaging and posting activity easier. You don’t need to know any code to post an announcement about an upcoming Sale, or upload an image of a new ring, or add a link to a news article about your Jewelry.